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Jetblue Unveiled Red
Sox Themed Paint Scheme On Its Airbus A320 By Jim Douglas |
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February 11, 2012 - Boston's largest carrier and Red Sox
Official Airline sponsor JetBlue Airways on Friday
unveiled a custom, Red Sox themed paint scheme on its
Airbus A320 at Boston's Logan International Airport.
The newly branded aircraft, the first plane to officially tote a Major League Baseball uniform, was revealed by JetBlue's Senior Vice President of Marketing and Commercial Strategy Marty St. George, Boston Mayor Thomas M. Menino, and Red Sox President/CEO Larry Lucchino, together with Red Sox EVP/COO Sam Kennedy, Red Sox Manager Bobby Valentine, team mascot Wally the Green Monster, and hundreds of JetBlue crewmembers. "The start of baseball season is an exciting time for everyone in the City of Boston, and I am happy to see Boston's largest air carrier joining in as we wish the Red Sox good luck this year," said Mayor Thomas M. Menino. |
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"We are
thrilled that JetBlue has honored our team with this specially
painted Red Sox aircraft," said Red Sox EVP/COO Sam Kennedy.
"The tribute has added meaning for us this year as we prepare
for Spring Training in our new ballpark, JetBlue Park, and as we
celebrate Fenway Park's centennial. JetBlue has been a great
supporter of our team and brand, and we look forward to
continuing to build on our partnership in the coming years, both
in Boston and Fort Myers at our new Spring Training home." "There is a lot of excitement around the Red Sox camp as they prepare for what will surely be another great year in baseball. As the largest carrier in Boston, we're grateful to be a part of the electric energy to have their colors soaring the skies and runways of Boston's Logan," said JetBlue's senior vice-president of marketing and commercial strategy, Marty St. George.
"We're
proud of our partnership extension agreement signed last year,
and have a lot of very exciting things coming up like JetBlue
Park in Fort Myers opening later this month. More than a
partnership, this is quickly becoming a great friendship that we
trust will last for many years to come and bring much joy to
Boston fans and our customers in the New England region."
The
special Airbus A320 traded its signature blue branding for a
gray paint scheme inspired by the classic Red Sox road uniforms
complete with blue wing tips and a gray tail featuring the
team's iconic dangling red socks. The aircraft also includes a
banner commemorating Fenway Park's 100th anniversary alongside
the JetBlue and Red Sox logos. |